Part of our work with Montreat College involved redesigning Reflection, a quarterly magazine sent to college alumni and donors. The first step was to work with Montreat’s communications department to develop a more robust library of visual assets of the college. We specifically selected a number of photographers to explore the campus with their cameras. We then worked with the editorial department to ensure that the magazine was full of relevant and engaging content for the audience. Lastly, we moved towards a clean design that allowed the strong photography to stand on its own and encouraged readers to engage more deliberately with each story.